{"id":6929,"date":"2020-11-23T09:00:00","date_gmt":"2020-11-23T09:00:00","guid":{"rendered":"https:\/\/customlytics.com\/get-ready-for-peak-shopping-time-with-tiktok-marketing-in-10-steps-to-the-first-tiktok-ad\/"},"modified":"2021-11-26T13:35:28","modified_gmt":"2021-11-26T13:35:28","slug":"guide-fuer-tiktok-ads","status":"publish","type":"post","link":"https:\/\/customlytics.com\/de\/guide-fuer-tiktok-ads\/","title":{"rendered":"Macht Euch bereit f\u00fcr die Hauptverkaufszeit des Jahres mit TikTok Marketing &#8211; In 10 Schritten zur ersten TikTok-Anzeige"},"content":{"rendered":"\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\" style=\"grid-template-columns:24% auto\"><figure class=\"wp-block-media-text__media\"><img fetchpriority=\"high\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/customlytics.com\/wp-content\/uploads\/2020\/10\/Isabella-Anna-Sml.png\" alt=\"\" class=\"wp-image-6924 size-full\" srcset=\"https:\/\/customlytics.com\/wp-content\/uploads\/2020\/10\/Isabella-Anna-Sml.png 512w, https:\/\/customlytics.com\/wp-content\/uploads\/2020\/10\/Isabella-Anna-Sml-300x300.png 300w, https:\/\/customlytics.com\/wp-content\/uploads\/2020\/10\/Isabella-Anna-Sml-150x150.png 150w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h3 class=\"wp-block-heading\"><meta charset=\"utf-8\"\/><strong>Authors:<\/strong><br\/><br\/><strong>Anna Priester<\/strong><br\/><em>&#8211; Former App Marketing Content Specialist at Customlytics<\/em><br\/><br\/><strong>Isabella Zulli<\/strong><br\/><em>&#8211; Former Design Lead at Customlytics<\/em><\/h3>\n<\/div><\/div>\n\n<p><p>We\u2019ve reached the fourth quarter of a special year. A year dominated by the global COVID-19 pandemic. Q4 is traditionally the most profitable quarter due to the holiday shopping season and special deal-hunter days like Black Friday and Cyber Monday. This year is expected to be another great success for mobile apps &#8211; Online shopping on mobile web and apps is soaring amid the global pandemic. Experts estimate that the upcoming holiday shopping season 2020 will be one for the record books <a href=\"https:\/\/www.appsflyer.com\/state-of-shopping-2020\/\"><strong>for mobile apps<\/strong><\/a>.<br\/><br\/>So how do you get a slice of that highly lucrative holiday pie? For app marketing managers, it&#8217;s particularly important to plan promotional activities and advertise their mobile app beforehand to attract new users. Users can then let off steam with online shopping during (and beyond) the holiday shopping season.<br\/><br\/>One way to generate new profitable users is with <a href=\"https:\/\/business.tiktok.com\/\"><strong>&#8222;TikTok For Business&#8220;<\/strong><\/a>. The leading platform for mobile short videos clocks over <a href=\"https:\/\/www.businessofapps.com\/data\/tik-tok-statistics\/#1\"><strong>500 million users<\/strong><\/a> (monthly active users) in over 150 markets. The platform thus offers enormous potential for brands to expand their target group with TikTok ads and maximize the return on investment (ROI).<br\/><br\/>For you to make this your most successful holiday season yet,\u00a0 we have put together the ultimate guide on how to get started with TikTok ads and master user acquisition.<\/p><\/p>\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"670\" height=\"2560\" src=\"https:\/\/customlytics.com\/wp-content\/uploads\/2020\/11\/TikTok-Cheat-Sheet-EN-JPEG-scaled.jpg\" alt=\"\" class=\"wp-image-6941\" srcset=\"https:\/\/customlytics.com\/wp-content\/uploads\/2020\/11\/TikTok-Cheat-Sheet-EN-JPEG-scaled.jpg 670w, https:\/\/customlytics.com\/wp-content\/uploads\/2020\/11\/TikTok-Cheat-Sheet-EN-JPEG-268x1024.jpg 268w, https:\/\/customlytics.com\/wp-content\/uploads\/2020\/11\/TikTok-Cheat-Sheet-EN-JPEG-768x2933.jpg 768w, https:\/\/customlytics.com\/wp-content\/uploads\/2020\/11\/TikTok-Cheat-Sheet-EN-JPEG-402x1536.jpg 402w, https:\/\/customlytics.com\/wp-content\/uploads\/2020\/11\/TikTok-Cheat-Sheet-EN-JPEG-536x2048.jpg 536w\" sizes=\"(max-width: 670px) 100vw, 670px\" \/><\/figure>\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/customlytics.com\/de\/tiktok-cheat-sheet-en-links\/\" style=\"background-color:#9719ff\" rel=\"https:\/\/customlytics.com\/tiktok-cheat-sheet-en-links\/\">DOWNLOAD TIKTOK CHEATSHEET PDF<\/a><\/div>\n<\/div>\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p>Are you motivated to get directly into TikTok marketing and could need some help creating your first TikTok ads? Our app marketing experts and designers will help you create TikTok videos tailored to your target audience and optimize the advertising strategy for your app. Contact us at <a href=\"mailto:contact@customlytics.com\"><strong>contact@customlytics.com<\/strong><\/a> and let&#8217;s get straight to work!<\/p>\n\n<p><p><br\/>\ud83d\udca1 Knowledge sharing is at the core of what we do. Learn more about the app industry and discover useful resources by signing up for our <a href=\"https:\/\/customlytics.com\/newsletter-sign-up\/\"><strong>newsletter<\/strong><\/a> or by bookmarking the Customlytics App Marketing blog in <a href=\"https:\/\/customlytics.com\/de\/blog\/\"><strong>English <\/strong><\/a>or <a href=\"https:\/\/customlytics.com\/de\/blog\/\"><strong>German<\/strong><\/a>.<\/p><\/p>\n\n<p><p>\ud83d\udcda We love useful stuff. That\u2019s why we co-wrote the Mobile Developer\u2019s Guide to the Galaxy. Get your free paperback copy or download the eBook <a href=\"https:\/\/customlytics.com\/de\/mobile-developers-guide\/\"><strong>here<\/strong><\/a> providing you with all the mobile knowledge you need.\ud83d\udc9c\u00a0 Become part of our community on <a href=\"https:\/\/www.linkedin.com\/company\/customlytics\/\"><strong>LinkedIn<\/strong><\/a>, <a href=\"https:\/\/twitter.com\/CustomlyticsDE\"><strong>Twitter<\/strong><\/a>, <a href=\"https:\/\/www.xing.com\/companies\/customlytics\"><strong>Xing<\/strong><\/a>, <a href=\"https:\/\/www.glassdoor.de\/Standort\/Customlytics-Berlin-Standort-EI_IE2171820.0,12_IL.13,19_IC2622109.htm?countryRedirect=true\"><strong>Glassdoor<\/strong><\/a> or <a href=\"https:\/\/medium.com\/@customlytics\"><strong>Medium<\/strong><\/a>.<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>F\u00fcr App Marketing Manager gilt es besonders, vorab ordentlich die Werbetrommel zu r\u00fchren und neue Nutzer<\/p>\n","protected":false},"author":1,"featured_media":6920,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"off","ocean_gallery_id":[],"footnotes":""},"categories":[106],"tags":[111,120],"class_list":["post-6929","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-performance-marketing-de","tag-cheatsheet-de","tag-tiktok-de","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Get ready for the peak time of shopping with your first TikTok Ad<\/title>\n<meta name=\"description\" content=\"Don&#039;t miss the chance of record sales with your app in this year&#039;s holiday shopping season! 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