The New Rules of Marketing Engagement:
On-Demand & Delivery
Join Customlytics, our friends from Clevertap and some of today’s foremost marketing leaders as we discuss how they navigate the on-demand and delivery landscape amid a time when #stayathome is encouraged. This webinar is part of an 8-part live video series by Clevertap on the New Rules of Marketing Engagement produced by Peggy Anne Salz and hosted by John Koetsier
Integrating Product Analytics in Your App Marketing Strategy
with Customlytics & Mixpanel
Integrating a product analytics tool to your current mobile marketing tech stack setup is a great addition to drive a more powerful mobile marketing strategy, but getting it right can feel daunting. What tools should you be evaluating? What questions should you be asking?
Podcast: Setting Up Your Marketing Tech
with Christian Eckhardt from Customlytics
“The entire topic of marketing technology or even the realization of, ‘I need something in place to enable proper marketing,’ is something that is not a nice-to-have feature or a nice-to-have situation. It’s rather that if you don’t have it then you’re basically completely lost for all things marketing.”
Marketing tech infrastructure is the foundation of mobile marketing. But, sometimes choosing the right tech deck can be a challenge. Christian shares his expertise on considerations for building your marketing tech infrastructure.