If TikTok were to livestream a show focused on discussions about the potential ban of the popular social media app, it would undoubtedly captivate the attention
Marketers, watch out: Google launched its new Ads Transparency Center and grants insights into all ads that are distributed via Google Search and Display as well as YouTube.
Ad fraud is a serious problem for app publishers, and criminals steadily come up with new ways to rob you of
The new Android 13 nicknamed ‘Tiramisu’ is being rolled out at the moment. App marketers should know about these two changes
The European Union’s law initiatives for the digital world are one of the „most sweeping legislation in years“, according to none other than former US president Barack Obama
TikTok has risen to be an important player in the app marketing world. To fully use the potential of this video platform, you need to understand the basics
Some see dramatic changes for the app economy, others a long overdue regulation of Big Tech. The digital world is arguing about the new EU initiatives
TikTok? Isn’t this the video platform with all these hashtag challenges and trends that make users watch video after video without ever leaving the platform?
In 2022, free is standard. Only a fraction of apps require upfront payment, most of them don’t make users spend anything – at least when it comes to downloading
Customlytics CEO Christian Eckhardt gave marketing competitors a friendly nudge in the latest podcast episode of Mobile Growth & Pancakes by Storemaven
