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We are
Customlytics

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We’re a Berlin based app marketing agency covering all topics from tracking and analytics to mobile CRM, ASO, deeplinking, UI & UX design and performance marketing.

Meet the team

Founded in 2016 by Raul and Christian, Customlytic has grown to be quite a mixed crew. From data & analytics addicts to technology experts, design buffs and content enthusiasts. It takes a range of know-how, experience and personalities to provide the best guidance for our clients across the spectrum of mobile app marketing. We help apps grow and our team culture is no exception. Our focus is to develop talent and nurturing the next experts in the field of mobile app marketing.

We’re driven by our diverse teammates and their broad insights from a range of industries. That’s how we create ideas, stay curious and motivated to deliver measurable business value. Every deep linking concept we create, tracking setup we build or App Store video we design is tied to that objective.

Management

Christian Eckhardt

Christian Eckhardt

CEO & Co-Founder
Raul Truckenbrodt

Raul Truckenbrodt

CEO & Co-Founder

Consulting

Laura Spikermann

Laura Spikermann

App Marketing Consultant
Sarah Lünsmann

Sarah Lünsmann

App Marketing Consultant
Rodolphe Helderwerdt

Rodolphe Helderwerdt

App Marketing Consultant
Binh Dang

Binh Dang

App Marketing Manager
Hamzeh Bash Imam

Hamzeh Bash Imam

App Marketing Manager
Adam Griffiths

Adam Griffiths

App Marketing Consultant

Design

Isabella Zulli

Isabella Zulli

Graphics & UX Designer
Bastian Klenow

Bastian Klenow

Graphics & UX Designer
Weronika Potepa

Weronika Potepa

Graphics & UX Designer

Business Intelligence

Martin Schneider

Martin Schneider

Big Data Engineer
Deniz Gülesen

Deniz Gülesen

Business Analyst

Marketing & Operations

Linda Harnisch

Linda Harnisch

Communications & Content Manager
Martin Holte

Martin Holte

Operations Manager
Bayarmaa Lkhagva

Bayarmaa Lkhagva

Operations & Communications Manager
Ulrike Drohns

Ulrike Drohns

Business Development Manager

Our milestones

2015
Idea

The fundamental idea of launching a boutique consultancy, focussing on mobile marketing technology and analytics is born. Christian and Raul are shaking up Delivery Hero’s app marketing at that time.

2016
Incorporation

Christian and Raul officially register the company called Customlytics on the 10th of May, 2016 (one day after Christian’s 22nd birthday). They start off working from Raul’s home but soon move to their first “proper” office, a small room in a co-working space next to Potsdamer Platz. 

2017
New office in Prenzlauer Berg

Christian and Raul officially register the company called Customlytics on the 10th of May, 2016 (one day after Christian’s 22nd birthday). They start off working from Raul’s home but soon move to their first “proper” office, a small room in a co-working space next to Potsdamer Platz. 

2018
Team Growth

Recruiting is in full swing. By the end of 2018, Customlytics has already grown to 11 team members in all areas of Consulting, Operations as well as Business Development. More clients are added to the portfolio and soon enough, office space is running out! The office hunt has begun yet again.

2019
Accelerated growth and bigger office space

The company moves into a bigger office at the beginning of the year and adds more members to the team. The graphics design department is expanded with UX and UI experts. Our first mobile marketing conference is happening (Mobile Education Day) and by the end of Q3, team lunches are already becoming difficult to manage in the office that the company moved into just a few months ago.

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