We are Customlytics

We are a Berlin-based full-stack mobile technology and marketing consultancy. We cover topics from tracking, analytics, mobile CRM and deeplinking, to ASO, UI & UX design and performance marketing.

Meet the team

Founded in 2016 by Raul and Christian, Customlytics has grown to be a diverse crew full of international flavor. Our team is made up of data & analytics addicts, to technology experts, design buffs and content enthusiasts. It takes a range of know-how, experience and personalities to provide the best guidance for our clients across the spectrum of mobile app marketing. We help apps grow and our team culture is no exception. Our focus is to develop talent and to nurture the next experts in the field of mobile app marketing.

We’re driven by our diverse teammates and their broad insights from a range of industries. That’s how we create ideas, stay curious and motivated to deliver measurable business value. Every deeplinking concept we create, tracking setup we build or App Store video we design is tied to that objective.

Management

Christian Eckhardt

CO-FOUNDER & CEO

Raul Truckenbrodt

CO-FOUNDER & CEO

Consulting

Laura Spikermann

App Marketing Consultant

BINH DANG

App Marketing Manager

Sarah Lünsman

App Marketing Consultant

Hamzeh Bash Imam

App Marketing Manager

Rodolphe Helderwerdt

App Marketing Consultant

Natalia Popova

App Marketing Manager

Adam Griffiths

App Marketing Consultant

Design

ISABELLA ZULLI

DESIGN TEAM LEAD

BASTIAN KLENOW

GRAPHICS & UX DESIGNER

ADAM NAPOLI

GRAPHICS & UX DESIGNER

Business Intelligence

MARTIN SCHNEIDER

BIG DATA ENGINEER

MAARTJE Eijlander

JUNIOR DATA ANALYST

Marketing & Operations

LINDA HARNISCH

COMMUNICATIONS LEAD

MARTIN HOLTE

OPERATIONS MANAGER

ULRIKE DROHNS

BUSINESS DEVELOPMENT MANAGER

Our milestones

2015
IDEA

The fundamental idea of launching a boutique consultancy, focussing on mobile marketing technology and analytics is born. Christian and Raul are shaking up Delivery Hero’s app marketing at that time.​
2016
INCORPORATION

Christian and Raul officially register the company called Customlytics on the 10th of May, 2016 (one day after Christian’s 22nd birthday). They start off working from Raul’s home but soon move to their first “proper” office, a small room in a co-working space next to Potsdamer Platz.
2017
NEW OFFICE IN PRENZLAUER BERG

The Customlytics business gains traction and popularity for the unique combination of mobile marketing & technology knowledge. Christian and Raul take action and set the foundation for a bigger team by renting out a larger office at Schönhauser Allee by the end of 2017.
2018
TEAM GROWTH

Recruiting is in full swing. By the end of 2018, Customlytics has already grown to 11 team members in all areas of Consulting, Operations as well as Business Development. More clients are added to the portfolio and soon enough, office space is running out! The office hunt has begun yet again.
2019
ACCELERATED GROWTH AND BIGGER OFFICE SPACE

The company moves into a bigger office at the beginning of the year and adds more members to the team. The graphics design department is expanded with UX and UI experts. Our first mobile marketing conference is happening (Mobile Education Day) and by the end of Q3, team lunches are already becoming difficult to manage in the office that the company moved into just a few months ago.
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