App Marketing Blog
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The European Union’s law initiatives for the digital world are one of the „most sweeping legislation in years“, according to none other than former US president Barack Obama
Product teams need marketing teams, otherwise no one will know about the products, and marketing teams need product teams, otherwise there are no stories to tell.
TikTok has risen to be an important player in the app marketing world. To fully use the potential of this video platform, you need to understand the basics
Some see dramatic changes for the app economy, others a long overdue regulation of Big Tech. The digital world is arguing about the new EU initiatives
The more you know about your users, the better you can optimize your app marketing. One key component here is attribution to track people’s actions.
TikTok? Isn’t this the video platform with all these hashtag challenges and trends that make users watch video after video without ever leaving the platform?
To be successful in the app market, you have to know how to handle your data. Extracting insights from all these numbers will significantly improve your strategies
Data is everywhere. In fact, there is so much data that the real problem isn’t gathering but managing it, making sense of it, and actually putting it into good use.