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Read more about the article App marketing is changing – these 3 expert tips help you deal with it

App marketing is changing – these 3 expert tips help you deal with it

  • Post author:Klaudia Maskiewicz
  • Post published:October 20, 2022
  • Post category:PERFORMANCE MARKETING

A group of online marketing experts shared their knowledge and predictions on what online marketers should start, continue and stop doing, at the Mobile Growth Summit 2022

Continue ReadingApp marketing is changing – these 3 expert tips help you deal with it
Read more about the article How to coordinate your team when implementing an attribution tracking tool

How to coordinate your team when implementing an attribution tracking tool

  • Post author:Klaudia Maskiewicz
  • Post published:July 15, 2022
  • Post category:ANALYTICS & ATTRIBUTION/CRM

The more you know about your users, the better you can optimize your app marketing. One key component here is attribution to track people’s actions

Continue ReadingHow to coordinate your team when implementing an attribution tracking tool
Read more about the article It’s the end of the attribution world as we know it (and we feel fine)

It’s the end of the attribution world as we know it (and we feel fine)

  • Post author:Klaudia Maskiewicz
  • Post published:June 2, 2022
  • Post category:CRM

Customlytics’ Marketing Tech Lead Adam Griffiths is very clear when it comes to the current development in performance marketing: “Attribution as we currently

Continue ReadingIt’s the end of the attribution world as we know it (and we feel fine)

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