CRM

More than coupons: How mobile apps drive customer loyalty

May 5, 2026

Loyalty programs used to mean plastic cards in a wallet or paper coupons forgotten at home. That model is outdated. In March 2026, we joined forces

Why most mobile CRM teams aren’t ready for AI (yet)

March 5, 2026

Everyone wants to reap the benefits of AI-driven mobile CRM but very few teams are actually ready for it. If your data flows are messy, events aren’t activated

5 reasons a data hub boosts your marketing efficiency

July 13, 2023

Marketers handle lots and lots of data – and often it’s too much. That is why experienced marketing companies rely on so-called data hubs that collect

Get all users on board with great onboarding

March 16, 2023

When users have to register to use an app, it’s vital to get one thing right: the onboarding process. “Imagine if you had to navigate

These 8 gamification strategies will make your app super engaging

October 6, 2022

One of the most famous and successful gamifications in the app world is Duolingo, and rightly so: Users gain experience points, win virtual currency, set their own

Avoid terrible app gamification by answering these 6 questions

September 29, 2022

One more round. Just this one level. The compelling experience of video games is well known to anyone whoever plays engaging games or who’s got

Be smart and prove your marketing success with a control group

September 22, 2022

Imagine, you launched a campaign and sales are going through the roof but you can’t prove to anyone that this was actually your work

5 advanced methods for shopping apps to get active and loyal customers

September 15, 2022

When someone downloads your online shopping app, you need to get them hooked, keep them active and transform them into loyal customers. As our partner