
How Europe’s new DMA rule could affect app marketing
Some see dramatic changes for the app economy, others a long overdue regulation of Big Tech. The digital world is arguing about the new EU initiatives
Some see dramatic changes for the app economy, others a long overdue regulation of Big Tech. The digital world is arguing about the new EU initiatives
A Mobile Measurement Partner (MMP) is essential for your app marketing since it lets you centrally manage your advertising. However, the app marketing world
Attribution tracking can be a science of its own, which is why there are Mobile Measurement Partners (MMP) to help you organize it
The more you know about your users, the better you can optimize your app marketing. One key component here is attribution to track people’s actions
Catch up with our recent virtual meetup and learn more about mobile growth strategies in 2021 from our CEO Christian Eckhardt and Peggy Anne Salz.
We wanted to help them with the first-ever holistic marketing framework: the Marketing Master Map. Customlytics’ blueprint for mobile marketers to plan their full-stack marketing
We want to introduce you to our new deep linking eBook that surges as a learning resource for all marketing managers and product managers to get a better understanding of the concept of deep linking
We give you 5 practical tips on how to adapt your app marketing strategy and make it compliant with data protection laws
We have compiled a summary of this keynote to introduce mobile marketers to the power of the right technical infrastructure and all the opportunities that come along when they get their marketing tech stack right from the start
In this cheat sheet, Customlytics’ Business Intelligence team shares best practices around dashboard organization and design.