Product teams need marketing teams, otherwise no one will know about the products, and marketing teams need product teams, otherwise there are no stories to tell.
PRODUCT & DESIGN
Data is everywhere. In fact, there is so much data that the real problem isn’t gathering but managing it, making sense of it, and actually putting it into good use.
With Apple’s introduction of A/B testing and in-app events to the App Store, the improvements to the App Store will have some enticing results for developers
Catch up with our recent virtual meetup and learn more about mobile growth strategies in 2021 from our CEO Christian Eckhardt and Peggy Anne Salz.
We wanted to help them with the first-ever holistic marketing framework: the Marketing Master Map. Customlytics’ blueprint for mobile marketers to plan their full-stack marketing
Smaller apps intending to contend with the dominant apps on the market should look to keep up with innovative changes that provide value for their users
A poorly designed registration experience can cause problems with page exit rates and low conversions. Many users may drop out of the app at this point
In our new makeover, we took a closer look at Meetup, a social media platform that supports people creating groups
Media Markt released a mobile app in 2013, but it struggled with middling reviews from consumers complaining of poor UI and general functionality
Customlytics’ graphic design experts challenge the WhatsApp messenger app and will apply a micro facelift to the app’s UI/UX design