How camouflaged ad fraudsters try to rob you off your marketing budget
Ad fraud is a serious problem for app publishers, and criminals steadily come up with new ways to rob you of
Ad fraud is a serious problem for app publishers, and criminals steadily come up with new ways to rob you of
It’s so easy: Just upload your ad and the artificial intelligence will do the rest. This is the promise of programmatic advertising which has gotten
Understanding this threat, how it works, and how to best combat it, is vital for marketers. So let’s take a look at how mobile ad fraud works, how fraudsters make money, and what the most effective preventative measures