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Read more about the article Apple’s ATT requirements come into effect: Here’s what we know so far

Apple’s ATT requirements come into effect: Here’s what we know so far

  • Post author:Admin
  • Post published:April 26, 2021
  • Post category:MOBILE INDUSTRY

With the upcoming public release of iOS 14.5, iPadOS 14.5, and tvOS 14.5, all apps must use the AppTrackingTransparency framework to request the user’s permission to track them or to access their device's advertising identifier

Continue ReadingApple’s ATT requirements come into effect: Here’s what we know so far
Read more about the article 5 tips for adapting your app marketing strategy to data compliance – and gain user’s trust

5 tips for adapting your app marketing strategy to data compliance – and gain user’s trust

  • Post author:Admin
  • Post published:December 17, 2020
  • Post category:ANALYTICS & ATTRIBUTION

We give you 5 practical tips on how to adapt your app marketing strategy and make it compliant with data protection laws

Continue Reading5 tips for adapting your app marketing strategy to data compliance – and gain user’s trust
Read more about the article Using product analytics to inform data-driven app marketing strategies

Using product analytics to inform data-driven app marketing strategies

  • Post author:Admin
  • Post published:March 17, 2020
  • Post category:ANALYTICS & ATTRIBUTION
  • Post comments:0 Comments

In this article, we will outline a few ways in which we can use product analytics to serve mobile marketing purposes. More specifically

Continue ReadingUsing product analytics to inform data-driven app marketing strategies

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