App Marketing Blog
BROUGHT TO YOU BY CUSTOMLYTICS
Welcome to a collection of articles, focusing on sharing mobile knowledge and behind-the-scenes insights of our full-stack mobile technology and marketing consultancy. Sharing stories about the people, events and development is what makes Customlytics remarkable.
5 reasons a data hub boosts your marketing efficiency
Marketers handle lots and lots of data – and often it’s too much. That is why experienced marketing companies rely on so-called data hubs that collect
Testing TikTok’s AI Video Script Generator
TikTok released an AI video script generator in their creative suite: You just select the industry, enter the product’s name, a description, a few keywords and decide
Make the most out of seasonal app marketing in 5 easy steps
When Halloween comes closer, pumpkins not only show up on verandas but on logos in the app stores as well. And not only that
How to prepare for the AI content tsunami
Doing research with AI tools is like handing off a task to a 14-year-old intern. You need to spell out exactly what you want
TikTok ban looms: Brace for the impending digital iron curtain
If TikTok were to livestream a show focused on discussions about the potential ban of the popular social media app, it would undoubtedly captivate the attention
How Google lets you spy on your competition
Marketers, watch out: Google launched its new Ads Transparency Center and grants insights into all ads that are distributed via Google Search and Display as well as YouTube.
TikTok company pushes new social media app Lemon8 – will this work?
Did you recently hear the claim along the lines “If Instagram and Pinterest had a baby, it would be Lemon8”?
If you have, you are most probably
How to deal with your AI trust issues
Before we dive into the world of AI for marketing, let me assure you that this introduction was not written by AI. While AI has come
Meta wants money (not just data): How will this play out?
Meta’s blue checkmark won’t be free anymore: Instagram and Facebook users in the US now have to pay to get a verified badge which signals
Get all users on board with great onboarding
When users have to register to use an app, it’s vital to get one thing right: the onboarding process. “Imagine if you had to navigate
