5 tips for adapting your app marketing strategy to data compliance – and gain user’s trust
We give you 5 practical tips on how to adapt your app marketing strategy and make it compliant with data protection laws
The technical marketing infrastructure as a key factor for promoting apps successfully with mobile analytics and tracking
We have compiled a summary of this keynote to introduce mobile marketers to the power of the right technical infrastructure and all the opportunities that come along when they get their marketing tech stack right from the start
Get ready for peak shopping time with TikTok Marketing – In 10 steps to the first TikTok Ad
For app marketing managers, it's particularly important to plan promotional activities and advertise their mobile app beforehand to attract new users
Keywords & Metadata: How to correctly apply keywords on the product pages in the App Store and Google Play Store
Using the relevant keywords within the correct metadata assets can increase the visibility of your app by making the app appear higher up in the search results for all relevant
Interview: How shopping app Shpock leverages TikTok advertising
Kristoffer Nilsson Kampitsch, Digital Marketing Manager at Shpock who recently joined us and fellow app marketing experts on the panel How to Get ROI with TikTok Ads Manager at the TikTok Marketing
Cheat Sheet: How to design a marketing dashboard
In this cheat sheet, Customlytics’ Business Intelligence team shares best practices around dashboard organization and design.
Customlytics + mscale: Supporting apps to succeed in the highly competitive mobile landscape
Customlytics, the leading full-stack mobile marketing and technology agency in Germany, is proud to announce the acquisition of mscale.io, a mobile tracking agency
5 tips for a successful app promotion with Google App Campaigns
5 tips for getting started with Google App Campaigns, so that you can rock your App Campaigns and achieve long-term success
From Flash to HTML5: How Banner Ads Have Evolved and Stayed Relevant
Whether you're a fan of ad banners or you're the type of person to block any ad banner getting in your way, there is no denying
“Time flies” and Apple once again exemplifies its market power
It’s one of the biggest events of the year in the tech industry: Apple’s annual fall event where new products and services get unveiled.