Webinar Recap: How to integrate product analytics in your app marketing strategy
Learn about our recent product analytics webinar with speakers from Mixpanel and Bankin’ discussing how marketing and product data
Using product analytics to inform data-driven app marketing strategies
In this article, we will outline a few ways in which we can use product analytics to serve mobile marketing purposes. More specifically
UI/UX Makeover: WhatsApp – New features for improved interface
Customlytics' graphic design experts challenge the WhatsApp messenger app and will apply a micro facelift to the app’s UI/UX design
Mobile events and conferences not to miss in 2020
We’re excited to share with you a comprehensive 2020 calendar of mobile, app marketing and digital events, and conferences across Europe
UI/UX Makeover: HRS App – Reducing complexity for mobile app users
There is a fine line between good and bad eye candy and balancing usability with emotional delight. Especially when you keep in mind
Apple Search Ads Campaigns: The ultimate cheat sheet
What’s worth your time when running an Apple Search Ads campaign? And what might destroy your budget before you can see
ASO is more than tweaking – there’s more you can do
App store optimization, or ASO, is widely known as organic growth’s best bet as it costs less and creates more impact . Yet, it’s too often
Event Recap: CRM Growth Mixer, October 2019
In partnership with our friends from MoEnage, we hosted a Growth Mixer at Soho House discussing best practices in user segmentation
How to avoid pitfalls working with your data warehouse
In the third and last part of the Customlytics data warehouse series, I like to finally talk about the daily routines of managing a data warehouse
Effects of Google Play App Rating Change on ASO
As announced in May during the Google I/O Developer Conference, Google had been rethinking how app ratings work on the Play Store